Incite: Hooked with Michael Moss

Join Vancouver Writers Festival on March 31 for a special edition of Incite featuring Pulitzer Prize-winning journalist and author of Salt Sugar Fat, Michael Moss, as he takes us on a journey to discover how food companies have exploited our most fundamental evolutionary instincts to get us hooked on processed foods. In this special presentation, Moss will discuss his research and troubling findings and guide viewers through a gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought the world to its current public health crisis. He will then chat with Globe and Mail health journalist, Andrea Woo, about this pressing topic. Afterwards, they’ll open the floor to audience questions for a deeper dive into the contrast between what consumers know and what these companies want to keep hidden.